Fractional Operations & Execution Partner
Fractional operations partner supporting startups and growing teams with project execution, systems, and cross-functional coordination.
For founders who need things to move.
Work with us For founders who need things to move.
Fractional Operations & Execution Partner
Supporting startups and growing teams with project execution, operational systems, financial coordination, and cross-functional oversight.
For founders who need things to move.
Work with us For founders who need things to move.
Our Approach
From systems architecture to executive-level support, we design structures that reduce friction and keep operations aligned with strategic goals; most importantly systems that are scalable.
Our approach is proactive and collaborative. Communication is open, pivots are embraced, and people feel confident asking for clarity.
We aim to adapt to individual work styles.
We are continuously engaged in deep entrepreneurial and systems learning, exploring new technologies, adaptive thinking, and how we can stay sharp and neuro-agile in a rapidly evolving landscape.
The result is an operational foundation that feels intelligent and intuitive, built for how people actually work, and how the world is changing.
Our approach is proactive and collaborative. Communication is open, pivots are embraced, and people feel confident asking for clarity.
We aim to adapt to individual work styles.
We are continuously engaged in deep entrepreneurial and systems learning, exploring new technologies, adaptive thinking, and how we can stay sharp and neuro-agile in a rapidly evolving landscape.
The result is an operational foundation that feels intelligent and intuitive, built for how people actually work, and how the world is changing.
Services
-
Operations Consulting
Operational finance and business operations support for growing businesses — including bookkeeping oversight, financial reporting, vendor management, and executive support for leadership and CFO functions. Design and document workflows, SOPs, and backend systems that create structure, accountability, and operational efficiency. -
Project Management
Lead cross-functional projects from strategy through execution. Build workflows, manage timelines, coordinate deliverables, and maintain operational momentum across teams. -
Executive Support
(EA-level, strategic)Calendar, inbox, task management, research, vendor coordination, and founder-level task execution. -
AI + Automations
Curates and deploys the right AI tools to streamline workflows and amplify team productivity. Set up automations across platforms using various AI tools and RPA solutions. Integrate new tools as needed. I aim to stay current with evolving options to recommend what works best right now. -
Creative
Website Copy & UX Flow Design & SEO
Marketing Copywriting + UI Content Strategy
Conversion-Focused Copy with UX Flow Planning -
Websites
Set up clean, functional websites and funnels, social media accounts, PM workspaces, client portals, and internal hubs.
Anita
Systems-Minded. Process-Driven. Action-Oriented.
I help founders and growing teams build the operational structure needed for scaling and execution. From systems and workflows to project coordination and financial operations support, I translate business needs into practical processes that drive momentum, improve visibility, and keep teams aligned; from big-picture strategy down to the smallest details.
Alongside classic operations and project management, I bring deep experience turning business goals into clear execution plans and bridging the gap between strategy and delivery. I’ve led cross-functional projects end-to-end, aligned stakeholders, tracked KPIs, supported reporting and operational finance workflows, and removed pain points so teams can stay focused on growth and execution.
I’m all about efficient systems, smart automation, operational clarity, and keeping communication tight across functions.
Alongside classic operations and project management, I bring deep experience turning business goals into clear execution plans and bridging the gap between strategy and delivery. I’ve led cross-functional projects end-to-end, aligned stakeholders, tracked KPIs, supported reporting and operational finance workflows, and removed pain points so teams can stay focused on growth and execution.
I’m all about efficient systems, smart automation, operational clarity, and keeping communication tight across functions.
Recent projects
See how I've helped clients improve their efficiency and achieve their goals.
Tech Launch Ops
Collaboration Workspace App Launch
Providing internal project management and operational leadership for the launch of a collaboration workspace. Responsibilities include website creation, coordinating with the external dev team to track feature progress, managing sprint deliverables, establishing QA workflows, and refining user experience and product messaging for launch readiness.
Fintech app launch
Acting as the internal PM for a fintech startup building a peer-to-merchant QR-based payment and creator tipping platform. Liaising with the outsourced development team to track feature development and ensure alignment with business goals.Supporting compliance efforts, and leading copy development and go-to-market positioning.
Providing internal project management and operational leadership for the launch of a collaboration workspace. Responsibilities include website creation, coordinating with the external dev team to track feature progress, managing sprint deliverables, establishing QA workflows, and refining user experience and product messaging for launch readiness.
Fintech app launch
Acting as the internal PM for a fintech startup building a peer-to-merchant QR-based payment and creator tipping platform. Liaising with the outsourced development team to track feature development and ensure alignment with business goals.Supporting compliance efforts, and leading copy development and go-to-market positioning.
E-commerce Operations Optimization
For this $2M eCommerce brand, I led operational improvements across fulfillment, marketing, and partner management—working with a global team across the USA, Egypt, Ukraine, and the Philippines. I streamlined core fulfillment workflows and implemented scalable SOPs that reduced friction and improved delivery speed.
To support growth, I introduced KPI tracking systems across departments, enabling better decision-making and performance visibility. I also designed and launched a fully automated affiliate program, handling strategy, onboarding flows, and technical implementation.
Additional contributions included SEO and website optimization, cross-functional coordination across CX, marketing, finance, and fulfillment, and vendor/contractor management to ensure consistency and accountability across all external collaborators.
To support growth, I introduced KPI tracking systems across departments, enabling better decision-making and performance visibility. I also designed and launched a fully automated affiliate program, handling strategy, onboarding flows, and technical implementation.
Additional contributions included SEO and website optimization, cross-functional coordination across CX, marketing, finance, and fulfillment, and vendor/contractor management to ensure consistency and accountability across all external collaborators.
Project Manager
Led end-to-end project management for an operations agency serving real estate, retail, and eCommerce clients; translating business goals into actionable, sprint-based execution plans. Built SOPs, optimized internal workflows, and introduced scalable marketing systems tailored to each client's needs. Applied agile methodologies to keep teams aligned and deliverables on track from kickoff to close. Specialized in bringing clarity, structure, and momentum to small business operations. Worked with teams across the USA and Philippines.
Digital Music Distribution & Copyright Operations
Managing music catalog metadata, US copyright registration, and digital distribution for an independent music label. Ensuring platform compliance, coordinating releases, and overseeing QA across DSPs.
Digital Education Platform Enhancement
As VP of Operations for this client, my focus was strategic planning, process documentation and pain point discovery, lead generation systems, creative content, and revenue recovery. I enhanced the subscription experience, leading to improved user engagement for a niche real estate education service. I implemented an accounting system, automated email marketing flows and standardized content templates.
Notion Workspace Redesign
Transformed a disorganized workspace into a scalable, intuitive hub for cross-functional teams, improving collaboration and efficiency for an athletic mental performance consultancy.
Contact
Want to chat about a project, idea, or collaboration?
Start a Conversation.
Start a Conversation.
Email: hello@greenthreadgroup.com
Located in the United States.
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